These photographs are the covers and panels for Tiffany Queen's Royalty digipak I have created. I believe I have produced a thought provoking and creative digipak which is also entropic for the pop/ dance genre.
To create my final digipak I did a lot of experimenting and development which I have presented previously on my blog. I had clear vision how I wanted my digipak to look like after discussing the concept of creating a digipak which reflected the 1940's photographs yet also have a modern twist. The old edited look reflects our music video as we are going to produce an 1940 entropic and disjunctive music for our pop/ dance genre. The appearance I created for our lead singer on the other had reflects a modern and individual female artist relevant to the music charts today.
The fonts I have used throughout this digipak are from Picnik, I only used two as I did not want to over complicate the digipak as the focus are the photographs. After researching other digipaks I noticed that the majority of front covers included a photograph of the artist/artists which I decided was suitable for my digipak. I dressed my model in a Jewel bra and cropped hoody as I wanted to create a individual look for Tiffany Queen which is: glam, girly with a feisty attitude. The look of Tiffany Queen would appeal to our demographic audience of girls aged 14-17 and also our secondary audience of males because the digipak looks: main stream, pop and new. I do think the audience well be intrigued why the digipak is edited old but you can clearly still see that the music is pop by the: layout, photographs, colour scheme and artist.
I wanted the digipak to represent our artist so I include photographs of her in different outfits which shows the diversity of her and this represents her music as well. I included a glam photograph of Tiffany getting her make up done which reflects her name 'Queen' which is glamours and shows that maybe she is: spoilt, girly and loves to gossip, as she is on her phone. The second panel includes props which will be used in the music video me and Beccy are going to produce, this gives the audience an insight into Tiffany's creative vision for her music video and also gives her fans an connection as they know what this panel means where as others may not. The third panel which is a thank you panel to her: friends, family and fan was the most different and hardest to create, it took several attempts until I was satisfied with the final layout. To create it I took separate photographs of Abi portraying two sides of Tiffany; the first is: modern, girly and flirtatious whereas the second is: vintage, hardcore, with a glazed look which creates depth to the character. This panel would intrigue the audience to see if these are looks she styles herself or meant to representations of the artist. For the actual CD I kept with the vintage theme and thought about the concept of having a CD which is decorated to look like a vinyl, I photoshoped the Tiffany Queen onto the vinyl which I bought from a charity shop. I think the CD ties the whole concept well together and adds another entropic element to the digipak. The spine of the digipak was simple to produce; I used the same fonts from the front panel and for extra detail I added the main stream music record label Sony. Finally the back cover proved to be difficult and took several attempts to perfect but I think it is effective. I added humour to this by mocking Tiffany Queens name by giving Abi a Tiara; this reflects her girly and Innocent side. The back cover contrasts with the front cover as the focus is the eyes where as the the front seems to focus mostly on her boobs. I placed the song titles individual myself into the curve as I thought it looked: good interesting and reflected the girly side of Tiffany Queen.
Overall I am extremely happy with the outcome of my digipak, I believe I have produced a: high standard, creative and entropic digipak. I have thought about little details such as: parental advisory sticker, record label, bar code, thank you message, and layout. I have and will continue with the 1940's vintage theme with a modern twist throughout my coursework as I think it is thought provoking and entropic. After posting this on Facebook the only negative feedback I have gained is my choice of font for the thank you panel which I agree with slightly but I know if I was to print this out in the size of a digipak it would be readable.
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